SIHH 2008 in Geneva, saw the launch of the new IWC Laureus watch for 2008.
As in previous years, all the profits generated from the watch go to the Laureus Sport for Good Charity that is run in conjuction with IWC and Daimler Chrysler. The charity supports over 50 projects around the globe which tackle some of the greatest challenges of our time, including poverty, racism, war, homelessness, drug addiction and HIV/Aids. Worldwide, about 150,00 children benefit annually from the Foundation's activities and this increases daily.

IWC Da Vinci Chronograph Watch
This year the Laureus watch will be the stunning IWC Da Vinci Chronograph. The watch is a limited edition of 1000 pieces worldwide in stainless steel and is only available from IWC Da Vinci retailers of which David M. Robinson is one. The current retail price is £8,400 and we anticipate that the first watches will be available in late Summer.
For more information log onto www.iwc.com